Sr. Enterprise Account Executive - Fulfillment & Culture


Seattle, WA, USA Remote United States

Full time

Tech + Digital

Feb 2

This job is no longer accepting applications.

About Imperative

Imperative is a peer coaching platform that uses the power of peers to support each other over time to become increasingly effective and fulfilled. The science-backed platform combines the effectiveness of coaching with the impact of building trusted peer networks that are proven to build resilient and high performing cultures.

Imperative is led by Aaron Hurst, CEO and co-founder. Aaron is the foremost expert on the science of purpose and fulfillment at work. In 2014, he brought global awareness to the rise of the fourth economic era in history, the Purpose Economy. Previously, as the founder of the Taproot Foundation, Aaron catalyzed the $15 billion pro bono service market. He has written for or been featured in The New York Times, The Wall Street Journal, Bloomberg TV, Fast Company, MIT Sloan Management Review and was named a LinkedIn Influencer.

Through Imperative’s video-based coaching platform, employees meet in rotating pairs for scripted peer-to-peer coaching conversations that are dynamically designed to adapt as their needs change. Imperative is quickly being adopted by employee-centric Fortune 1000 companies with distributed workforces as a strategy to increase productivity, inclusion, and fulfillment.

Imperative is a B Corporation and a Seattle-based tech start-up funded by Voyager Capital and Court Lorenzini, founding CEO of DocuSign. Imperative is the first fully automated peer coaching technology platform.

About the Role

As we enter 2022, Imperative is seeking an experienced enterprise sales professional who is passionate about helping people realize their potential. Building on our success partnering with Fortune 500 companies from Tech to Consumer Brands to Healthcare, you will bring innovative solutions to progressive organizations that create lasting individual growth and cultural impact. This is an ideal role for a purpose-driven seller who wants to be an early member of a start-up team and shape the structure and culture of the sales organization.

The Senior Enterprise Account Executive is a quota-carrying role that owns the full sales cycle. You will develop and cultivate relationships with executives at enterprise organizations, advising them on strategies to support and develop their employees using the latest technology and behavioral science. You will create long-term partnerships with clients by connecting business outcomes and opportunities to the value of Imperative’s peer coaching platform.

The Senior Enterprise Account Executive, reporting to our Head of Growth, develops and manages multiple business opportunities through the entire sales cycle and serves as the primary customer contact for all new business activities.The specific responsibilities include:

  • Serving as a thought leader and strategic partner to CHROs and VPs as they explore innovative, scalable approaches to:
  • Learning and Development
  • Diversity, Equity and Inclusion
  • Organizational Development and Transformation
  • Executing a consultative sales methodology with an average sales cycle of 4 months.
  • Prospecting and cultivating new relationships each month to build a strong pipeline.
  • Partnering with account management peers to ensure the successful launch of new clients.

You'll Gain:

Relationships: Developing and cultivating trusted relationships will be at the heart of your role at Imperative. Internally, you will leverage the voice of our customer to work collaboratively across all functions within our growing start-up; including marketing, accounts and product development. Rounding out the relationship opportunities are the amazing HR leaders you'll engage with across the country that also believe work should be meaningful for everyone.

Impact: Imperative is at an exciting milestone in our growth. Today - we are ready for a Senior Enterprise Account Executive to help us bring peer coaching to hundreds of thousands of employees, helping each and everyone of them make their work more meaningful.

Growth: You will be at the helm of a fast growing start-up that needs your entrepreneurial ability, human approach and sales experience. You will be sharing ideas for business growth and building a sense of community among HR and L&D leaders. Your growth mindset will allow you to capture many opportunities as a sales leader in a fast-growing early stage start-up.


  • Deeply held and lived belief in Imperative’s purpose to empower everyone to make their work meaningful
  • Minimum 7 years of enterprise sales experience (with 5+ years carrying quota)
  • Track record of over-achieving (top 10-20% of company)
  • Network of CHRO and CLO relationships built by helping them adopt new technology
  • Knowledge of the online learning and employee engagement market and product and service providers
  • Experience working in an early stage startup environment and being entrepreneurial (autonomous, managing ambiguity, adaptable, problem solving, etc.).
  • Use of defined sales methodology to drive and measure success
  • Exceptional presentation, written and verbal communication skills, empathy, negotiation and problem solving skills
  • Tech savvy and skilled using Salesforce to manage work


Benefits begin on the first day of the month after your start date and include health, dental, vision, life insurance, optional 401k enrollment. Employee stock option grants are included in the offer package.

Based on the work we do, we know meaningful relationships, making an impact, and growing are core to feeling fulfilled at work. Therefore, we prioritize peer coaching conversations with our teammates and opportunities to reflect on our personal impact and growth. In addition, we value flexible schedules and unlimited vacation days -- all so that you can bring your best self to work.*Note: We are currently all working from home due to the pandemic.


At Imperative, we celebrate differences, we support workplace authenticity, and we thrive on diverse viewpoints for the benefit of our employees, our products, and our community.

We are proud to be an Equal Opportunity Employer. Imperative does not discriminate in employment on the basis of race, color, religion, sex (including pregnancy and gender identity), national origin, political affiliation, sexual orientation, marital status, disability, genetic information, age, membership in an employee organization, retaliation, parental status, military service, or other non-merit factor.

As a condition of employment all offers are contingent upon completion of a criminal background check. An individual assessment of an applicant's prior criminal convictions will be made before excluding an applicant from consideration.

You must be logged in to to apply to this job.


Your application has been successfully submitted.

Please fix the errors below and resubmit.

Something went wrong. Please try again later or contact us.

Personal Information


View resume



Meeting the social and emotional needs of people in the new world of work